Monday, March 12, 2012

Light writing for Keith Rivers Films

My first global TV commercial campaign.
Recently, I spent a few weeks on a commercial set with Keith Rivers Films, creating light writing effects used for this Microsoft IE9 commercial. Not only was this my first experience being on a studio set, but also, light writing. I spent many long days in a pitch black studio, toying with flashlights and bulbs, trying to get the right look. We played around with many different light sources and some very innovative filming techniques that you will be able to catch in the behind-the-scenes documentary, coming soon. I had an amazing time working with the Keith Rivers Films crew, and I look forward to viewing future compelling advertisements they create.

A More Beautiful Web is... Internet Explorer TV Commercial from Internet Explorer on Vimeo.

Special Thanks to the Keith Rivers Films crew for creating such a grasping commercial. Also, Alex Clare,  Microsoft, Canon Cameras, and DeviantArt.

1 comment:

  1. This is your most well written post to date - very clean grammar & style. Keep writing about your fabulous art!